Retell AI vs Bland AI

Retell AI charges usage-based and Bland AI charges usage-based. Here's how they compare on price, features and compliance, using each vendor's own published information.

Checked October 15, 2026 (Retell AI) and October 15, 2026 (Bland AI)

DetailRetell AIBland AI
Charges byUsage-basedUsage-based
Starts atFree tierFree tier
Includes$10 in free credits; 20 concurrent calls at no charge2 credits and one inbound number (listed as a $15/month value); 10 concurrent calls; 100 calls per day
Overage——
Per minute$0.07$0.14
Free trial$10 in free credits on sign-upStart plan includes 2 credits and an inbound number, no card required
How it worksAI onlyAI only
Answers inbound callsYesYes
Places outbound callsYesYes
Books appointmentsYesYes
Warm transfer to a personYesYes
Text follow-upYesYes
Call recordingYesYes
TranscriptsYesYes
CRM syncYesYes
Keep your number (porting)UnconfirmedUnconfirmed
SpanishYesYes
Other languagesYesYes
Web chatYesYes
APIYesYes
Custom voiceYesYes
Signs a HIPAA BAAYesYes
SOC 2SOC 2 Type IISOC 2 Type II

Integrations

Both list: HubSpot, Salesforce, Pipedrive, Calendly, Cal.com, Twilio, Five9, Talkdesk, Amazon Connect, Make, Zapier, Slack.

Only Retell AI: GoHighLevel, Zoho CRM, Microsoft Dynamics 365, Monday.com, Airtable, Keap, Smartsheet, Vonage, Telnyx, NICE, LiveVox, RingCentral, n8n, Zendesk, Freshdesk, Intercom, WhatsApp, Microsoft Teams, Jane App, Dentrix, Open Dental, Epic, ChiroTouch, QuickBooks, Xero, DATEV, Shopify, Stripe, ServiceTitan, Google Workspace, DocuSign, ServiceNow, ClickUp, Asana.

Only Bland AI: Genesys, NICE CXone, Notion, Pipedream.

Pricing notes

Retell AI: Retell lists voice agents at $0.07-$0.31 per minute, built from separate components. Its default calculator setup totals $0.11/min: Retell voice infrastructure $0.055/min, LLM $0.04/min, TTS $0.015/min, telephony $0.00. LLM is billed per minute by model (from $0.0016/min to $0.64/min on the listed models). TTS is $0.015/min for Retell, MiniMax, Fish, Cartesia, OpenAI and Inworld voices, and $0.04-$0.10/min for ElevenLabs voices. Telephony through Retell (Twilio or Telnyx) is $0.015/min; SIP trunking or custom telephony has no Retell telephony charge. Per-call add-ons: knowledge base +$0.005/min, batch call +$0.005/dial, branded call +$0.10 per outbound call, advanced denoising +$0.005/min, safety guardrails +$0.005/min, PII removal +$0.01/min, AI quality assurance $0.10/min after 100 free minutes, SMS $0.01/message. Monthly items: Retell phone numbers $2/month, Retell SMS $20/month, concurrency beyond 20 at $8 per concurrent call per month, knowledge bases beyond 10 at $8 each per month, verified phone number $10/number. Calls are billed to the second; after a transfer the AI fee stops but telephony continues; silence and hold time are billed; failed calls are not billed.

Bland AI: Bland's pricing page says the per-minute rate covers the LLM, speech-to-text and text-to-speech, with no token charges or model pass-throughs. Telephony is billed separately, either on the customer's own carrier or on Bland's at pass-through cost; bring-your-own-telephony customers pay only the AI rate and no transfer fees. Bland's billing docs (rates effective December 5, 2025) also list a $0.015 minimum per outbound call attempt and per failed call on Bland telephony, SMS at $0.02 per message, and two plans not shown on the pricing page: Scale ($499, $0.11/min, transfers $0.03/min) and Agent Phone ($29.99, unlimited voice and US/Canada SMS). The pricing page lists a 99.9% uptime SLA on all plans.

Full profiles: Retell AI and Bland AI, with sources linked.